Someone once asked me ‘why would I want to participate in so many people’s gifts, when it’s not even my closest friends?’. Well, I feel the answer is not so simple.
First, we need to look deep inside on our personal happiness level because there is no way we can make people happy without being happy ourselves.
According to the Kabbalah - Giving should be made for the sake of giving. The inner of giving is independent of any calculation of the will to receive. Here there’s no intention of self-benefit, no good feeling, no wish for society to live in peace just so it will make my life easier, no gain in social stature, no increase of self-esteem. Nothing, nothing for myself at all.
The “Law of Tenfold Return” is that Universal Principle wherein gifts freely given for Spiritual Use return to the grantor good fortune equal to or greater than ten times the loss. The ‘Law of Tenfold Return’ works on the principle that when a vacuum is created it must be filled, when a seed is magically planted, it will bear fruit greater that its weight and original value. Basically, it’s simply states that whatever you give will be returned to you times ten. Therefore, you should give what you want to receive. If you want money, give money; if you want love, give love; if you want attention and appreciation, give attention and appreciation; and so on.
Second, the expansion of the virtual world and growth of social networks is changing the type of the relationships we have with our circle of friends. While in the past, we had few close and deep relationships, nowadays we have hundreds of friends from all over the world, however we interact with them on a selective basis of topics and predominately using digital media.
In order to make numerous connections come closer and share their happy moments with their entire network of friends – they can actively participate in those special events and yet keep a reasonable way to share this love with everyone without stretching their actual pocket.
Third, a gift economy (or gift culture) is a society where valuable goods and services are regularly given without any explicit agreement for immediate or future rewards. Ideally, simultaneous or recurring giving serves to circulate and redistribute valuables within the community. The organization of a gift economy stands in contrast to a barter economy. Some consider the gifts to be a form of reciprocal altruism. As an example you can view Israel's response to the Haitian earthquake, the latest in a long line of noble deeds when it comes to disasters around the world: 140 countries have received aid from Israel. Israeli rescue teams' efforts have been second to none, and their staff have shown true humanity in a time when it is so desperately needed by the victims.
Of course another interpretation of the gift economy is that social status is awarded in return for the gifts.
This spread of positive energy and love enables us to contribute to the society around us and catalyze happiness in our environment.